SEO Web Development Case Studies

• Better newsletter tracking
• Maintained best practices
• Improved communications with members

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• Online orders have increased over 500%
• Over a 350% increase in site Traffic
• 9,000 unique product pages indexed in Google

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So you’ve decided that your Web site needs an overhaul. Before you start work, however, you and your Web design firm need to do a bit of planning. Going off building a web site half-cocked is a sure fire recipe for disaster.

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In the case of operating an online presence and the subsequent legal issues that follow, what you don’t know may very well hurt you. Operating in the virtual world entails the same - or potentially greater - legal risks as operating in the real world. These risks take many forms: copyright infringement, trademark infringement, copyright ownership, liability, breach of confidentiality, libel and slander, just to name a few.

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The Criteria Matrix will help you rate the mock-up designs and objectively choose the winning design from the group. Use the following Criteria Matrix as a starting point. Determine your criteria and the importance of each criterion (weighting factor), taking into account the goals and objectives of your site.

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• Revenue has doubled every quarter
• Website drives catalog readers to buy
• Blogging a sales success

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• Sales up 41% after 4 weeks
• #1 ranked on key products
• 10,000 new pages indexed

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Q: If you want to use the Google Directory to find out your PageRank score, how do you know what category Google has put you in to start this process?
A: Simply start at the Google Directory home page at http:/directory.google.com and conduct a search for your company name or brand name. If you are listed in the Directory, you’ll see the Category you’re listed in as part of your search listing. Click on that category name to go directly to that category page of the Directory.

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If consumers find ecommerce appealing because it helps them find and buy products easier and in less time, then your web site is no longer the shortest distance between points A and B; Google is. During the past few years the Google search engine has emerged to dominate the land of Oz that is the search engine market space. Google’s deals to distribute search results to the likes of AOL and Yahoo! have established a breathtaking critical mass worth more than 80% of all Internet search.

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“And of course Netconcepts can’t be beat when it comes to optimizing a site for high search engine placement.

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